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Digital & Technology

The digital and technology sector is changing at breakneck speed. MSPs, SaaS, and AI & Big Data companies are facing a wave of consolidation, while generative and agentic AI are opening up new business models and cyber threats continue to rise. This calls for clear decisions regarding growth, profitability, and value creation.

JBR advises entrepreneurs and investors on strategy, business valuations, mergers, acquisitions, and exits. With in-depth knowledge of digital business models and a proven M&A track record, we strengthen technology companies at every stage of their growth journey.

  • Specialist in MSP, SaaS, and AI & Big Data
  • Proven M&A track record and network of investors
  • International M&A network through REACH

Creating value in a market marked by consolidation and AI

The digital and technology sector is changing at breakneck speed. A wave of consolidation, the rise of generative and agentic AI, and increasing cyber threats demand tough decisions regarding growth, profitability, and value creation. Furthermore, geopolitics has transformed data and AI from mere IT issues into strategic infrastructure: where data is stored, which jurisdiction governs the cloud, and who has control over AI models are now decisive procurement and investment criteria. The Cybersecurity Act requires more than 8,000 organizations to demonstrate that their cybersecurity defenses are in order, and through supply chain requirements, this extends to thousands of technology suppliers. This also plays a role in exit strategies: the blocking of the proposed acquisition of Solvinity demonstrates that security assessments can directly impact tech transactions, and with the proposed expansion of the Vifo Act, AI is also expected to fall within the scope of the investment assessment starting in 2027.

This often involves questions such as:
● How do you achieve further growth without losing sight of profitability?
● How do you strengthen value drivers such as recurring revenue, customer retention, and scalability?
● What investments in security, data governance, and sovereign cloud are strategically necessary for your position?
● What is the value of your company, who is eligible to buy it, and how do you prepare it for a potential sale?
● Is this the right time for an acquisition, an exit, or a strategic partnership?

JBR works with you to address these issues and translates them into well-founded strategic and financial decisions, drawing on in-depth knowledge of digital business models and a proven track record in M&A.

Our insights.

Drawing on market knowledge, industry research, and practical experience, we identify the most important trends in Digital & Technology.
In this way, we provide entrepreneurs, shareholders, and investors with guidance on strategic and financial decisions.

Article

Context wins over functionality

How is AI changing the valuation and marketability of software companies? Following the launch of the AI agent Claude Cowork in January 2026, approximately $300 billion in market capitalization evaporated from the enterprise software sector, and the valuations of SaaS companies plummeted by 30%. However, the effects are not evenly distributed. Companies with unique data, deep process integration, or strong domain expertise are proving to be much more resilient than those whose core functionality can be replaced by AI.

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White Paper

Digital & Technology Insights 2026

In “Digital & Technology Insights 2026,” you’ll learn what every entrepreneur in AI, Big Data, SaaS, and MSP needs to know. The white paper explains why the SaaS business model is more relevant than ever and which trends are now driving strategic decisions. You’ll gain insight into M&A activity in the Benelux software market and the evolution of valuation levels. You’ll also see which buy-and-build platforms private equity firms have established in the MSP market and which recent transactions have taken place.

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Our Services in Digital & Technology

JBR combines in-depth industry knowledge with expertise in strategy, corporate finance, restructuring, and governance. We support entrepreneurs, shareholders, executives, and investors with issues related to growth, value creation, financing, transactions, and business continuity.

Corporate finance

From business valuations and financing to mergers, acquisitions, and divestitures, JBR provides guidance on transactions and financial matters that contribute to sustainable value creation.

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Our industry specialists.

Would you like to discuss growth, investment, sales, acquisitions, financing, restructuring, or governance within the Digital & Technology sector? Our industry specialists are happy to collaborate with you on the strategic and financial decisions that will shape the next phase of your organization. Please contact one of our industry specialists for a no-obligation consultation.